IT notes class 9
Part A
Unit 1: COMMUNICATION SKILLS
session 3: VISUAL AND WRITTEN METHODS OF COMMUNICATION
Q1. What is Visual Communication?
Visual communication is a type of communication where messages are conveyed through pictures,
signboards, logos etc. through any visual medium.
Q2. What are the components of Visual communication?
Following are the components of Visual communication:
1. Objects: Objects are used to demonstrate some action e.g. an airhostess using oxygen mask to
demonstrate security in an air travel.
2. Models: Models are made to demonstrate the working of a system e.g. a small wooden model of large construction
projects.
3. Pictures: Pictures of an object or place is used to show the actual situation e.g. pictures of a war can be used
to show that amount of damage.
4. Drawings and Illustrations: Diagrams are the best way to explain the working of a system or a concept e.g.
we can draw a picture to explain the water cycle in nature.
5. Graphs/Charts: Graphs are best way to show the relationship between data items e.g. a graph shown the monthly sales
data of a company.
6. Maps: Maps are the best way to show the geographical details and locations of a place.
7. Signboards: Signboards are very often used on roads to show directions and at other public places
such as airports, theaters, parks etc.
8. Instruction symbols/Icons: Icons are used in mobile phones and other electronic devices to show apps,
and symbols are used to show how to operate them.
9. Logos: They are used to identify company brands.
Q3. What are the advantages and disadvantages of Visual communication?
Advantages:
1. Its message gets delivered immediately.
2. Its simple and easy to remember.
3. Its universal. It is easily understood by people of all backgrounds who speak different languages.
Disadvantages:
1. It cannot handle complex data.
2. It may create cultural barriers as a sign may give wrong message to people of different backgrounds.
3. It is expensive. It takes more money and time to build visual aids.
Q4. What is Written communication:
Communication through written words is called written communication. It is a formal way of communication
and hence used for documenting purposes.
Q5. What are the components of Written communication?
Following are the three components of a written article:
1. Structure: It is the layout of a page. It shows how the whole content is divided and arranged into sections,
paragraphs, and sub divisions.
2. Style: It is the presentation style of the article. It is the font styles, colour scheme, language, words
and complexity of the sentences used.
3. Content: The content should be suitable to the reader's age, gender, profession and qualification.
Q6. What are the 5C's i.e. the five parameters of Effective communication:
1. Coherence: It is the logical flow and organization of the ideas in the content.
2. Cohesion: Each idea should be written in separately in different paragraphs to
avoid mixing and overlaps. It should easily show the connection between the various ideas.
3. Concision: It shows have briefly the writer has covered the idea without giving unnecessary details
and repetitions.
4. Clarity: It shows how clearly the words used supports the writer's idea in the sentences.
5. Correctness: It shows the factual as well as grammatical correction of the content.
Q7. What are the advantages and disadvantages of written communication?
Advantages:
1. It is a permanent means of communication. It is useful where we need to maintain records.
2. It is more precise and explicit.
3. It provides records and references.
4. It can be used as evidence for legal purposes.
Disadvantages:
1. It is comparatively costly as it requires paper, printing, typing effort, and many other stationary items.
2. It more time consuming as it takes time to send as well as get receiver's response over long distances.
3. Instant communication is not possible.
4. Increases the work load.
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